Founded in 1941 by the Ministry of Food to safeguard the nation's supply of high-quality juice, we've grown a long way from our wartime origins — evolving into the industry's central hub for connection, expertise and growth.
Today, the BFJA brings together businesses from every stage of the fruit juice journey to share knowledge, build skills, pool resources and forge valuable connections. Our members span the full breadth of the supply chain: importers, contract packers, blenders, processors, category managers, new product developers, distributors, transport and storage specialists, risk management providers, and the innovators creating the juices we all enjoy. From ambitious start-ups to established industry leaders, and everything in between, the BFJA is where the UK juice industry comes together.
Read our pamphlet on the facts about 100% fruit juice.
Click here for a video which explains the benefit of fruit juice