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BFJA represents the fruit and vegetable juice industry in the UK 


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British Fruit Juice Association Celebrating the British fruit & vegetable juice industry...

The British Fruit Juice Association (BFJA) represents the interests of those who utilise fruit juice within the United Kingdom. Founded in 1941 by the then Ministry of Food, our role was to ensure the continued supply of high quality juices. Since this time, the organisation has evolved considerably. 

The BFJA now provides a focal point for knowledge-sharing, networking, up-skilling and resource-sharing amongst businesses working in the juice industry.  The BFJA’s membership is diverse, consisting of fruit juice importers, contract packers, transport and storage professionals, blenders, fruit and vegetable processors, category managers, new product developers, distributors, juice creators and those that bring risk management services to the industry. The BFJA represents businesses who are involved across the entire supply chain of fruit juices that are both large, small and anything in-between, including a number of start-ups.

BFJA's focus







Member benefits

  • Lobbying: Your interests are represented both at UK and European level, ensuring that the industry’s perspective is always considered and the impact of regulations is understood

  • Knowledge transfer: Tap into and share a wealth of knowledge about the industry, from technical standards to best practice and legislation

  • Information and education:Hear considered opinions on current issues in the sector

  •  Events and networking: Opportunity to attend the BFJA’s annual Symposium and other relevant events to network with the industry and hear about topical subjects

  •  A collective voice of the UK fruit juice industry: The BFJA provides a common industry view on technical and social issues relating to fruit juice, to the media, politicians and other interested groups

  • Sustainability: Tap into the BFJA’s different initiatives to help make the fruit juice industry more sustainable on areas such as packaging and reducing carbon footprint on farms

  • Resources: Access to material such as factsheets on nutritional information about fruit juice, helping you educate your audiences about fruit juice

  • Fruit Juice Matters (FJM) campaign: The BFJA is a part of the FJM campaign, which is a non-commercial initiative, informing healthcare professionals about the health benefits of fruit juices  

  • External affairs: Opportunities for members to raise awareness about industry issues, to participate in and influence the fruit juice industry in the UK

  • Fruit Juice contacts: Inclusion on and access to BFJA’s directory of members and contacts in the fruit juice industry

  • Partnership working with similar associations: A strong working relationship with the British Soft Drinks Association (BSDA) who we work together with and share resources on areas where our interests align

  • Membership of AIJN: The BFJA is a member of the AIJN- European Fruit Juice Association

  • A monthly newsletter: To keep you up-to-date on all the latest from our industry


BFJA Annual Symposium '19

Liquid packaging: Today’s disruption, tomorrow’s world 

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The British Fruit Juice Association’s Annual Symposium took place on 20th June 2019 in London. 

We heard from some fantastic speakers, had a great opportunity to network and ate a delicious lunch.

You can download the presentations here:

BBIA- David Newman

WRAP- Roy Cox

SIG Combibloc- Norman Gierow