BFJA represents the fruit and vegetable juice industry in the UK
The British Fruit Juice Association (BFJA) represents the interests of those who utilise fruit juice within the United Kingdom. Founded in 1941 by the then Ministry of Food, our role was to ensure the continued supply of high quality juices. Since this time, the organisation has evolved considerably.
The BFJA now provides a focal point for knowledge-sharing, networking, up-skilling and resource-sharing amongst businesses working in the juice industry. The BFJA’s membership is diverse, consisting of fruit juice importers, contract packers, transport and storage professionals, blenders, fruit and vegetable processors, category managers, new product developers, distributors, juice creators and those that bring risk management services to the industry. The BFJA represents businesses who are involved across the entire supply chain of fruit juices that are both large, small and anything in-between, including a number of start-ups.
Lobbying: Your interests are represented both at UK and European level, ensuring that the industry’s perspective is always considered and the impact of regulations is understood
Knowledge transfer: Tap into and share a wealth of knowledge about the industry, from technical standards to best practice and legislation
Information and education:Hear considered opinions on current issues in the sector
Events and networking: Opportunity to attend the BFJA’s annual Symposium and other relevant events to network with the industry and hear about topical subjects
A collective voice of the UK fruit juice industry: The BFJA provides a common industry view on technical and social issues relating to fruit juice, to the media, politicians and other interested groups
Sustainability: Tap into the BFJA’s different initiatives to help make the fruit juice industry more sustainable on areas such as packaging and reducing carbon footprint on farms
Resources: Access to material such as factsheets on nutritional information about fruit juice, helping you educate your audiences about fruit juice
Fruit Juice Matters (FJM) campaign: The BFJA is a part of the FJM campaign, which is a non-commercial initiative, informing healthcare professionals about the health benefits of fruit juices
External affairs: Opportunities for members to raise awareness about industry issues, to participate in and influence the fruit juice industry in the UK
Fruit Juice contacts: Inclusion on and access to BFJA’s directory of members and contacts in the fruit juice industry
Partnership working with similar associations: A strong working relationship with the British Soft Drinks Association (BSDA) who we work together with and share resources on areas where our interests align
Membership of AIJN: The BFJA is a member of the AIJN- European Fruit Juice Association
A monthly newsletter: To keep you up-to-date on all the latest from our industry